On behalf of our client, market leader in Switzerland’s procurement marketing since 1989, Icom company, Manpower Serbia is searching for a motivated candidate to take the challenge and successfully fulfill the position of Sales and Marketing Specialist.

Job description
•Creating and executing effective marketing campaign strategies, including roadmaps and content calendars. Measuring the success of campaigns and use that data to refine and optimize them for maximum ROI.

•Creating and managing efficient workflows while optimizing them to meet specific business goals. This includes creating triggers, setting up segmentation, and implementing rules to ensure that the right messages are delivered to the right people at the right time.

•Creating and growing targeting email lists or contact databases for marketing purposes. This involves strategizing and implementing tactics to capture leads, prospects, or potential customers’ contact information through various channels like landing pages, lead magnets, sign-up forms, and social media campaigns.

•Spotting business opportunities, and following up with the orders.

•Collecting project information and promoting sales.

• Collecting and analyzing marketing information.

• Innovating and overseeing the sales process for the business in order to attract new clients.

•Remaining in tune with trends in companys industry to ensure that the Company’s offerings remain relevant.

Position Requirements

•Bachelor’s or master’s degree

•Exceptional written and verbal communication skills in German and English

•At least 1 year of working experience in relative sectors

•Independent, accurate work according to standards and regulations

•Excellent knowledge of MS Office

•Preferably, familiarity with Google Ads, Google Analytics, Google Tag Manager, Meta Business Manager, WordPress

•Problem-solving skills and structured way of thinking

•Courage to make decisions and take responsibility

•Strong communication as well as a confident and competent manner

•Highly motivated with a proactive attitude and excellent teamworking skills

The Marketing Data Specialist holds a role in the Commercial Marketing team and is responsible for updating and maintaining the organization's database-CRM, crucial for our future marketing initiatives which will be based on the data sourced from CRM. A successful candidate is meticulous with data accuracy and detail, able to spot the smallest of data discrepancies, analytically minded, and data savvy. Previous experience with CRM systems and data analytics is preferred as well as proficiency in Excel.
 
Key responsibilities:
-Consolidating data from various sources into a single data set – a single source of truth for marketing data
-Monitor, manage and maintain data quality within the marketing database
-Overall responsibility for maintaining and enhancing our CRM procedures for data entry to identify user needs to create and administer databases
-Daily work with CRM, data, and lead management methods

Requirements:
Excellent proficiency in Microsoft Office, with a focus on Excel.
Preferably, familiarity with CRM systems and prior experience in data analytics.
Capable of efficiently managing and cleansing data.
Exceptional written and verbal communication skills in English.
Strong organizational and time-management abilities.
Highly attentive to detail, proficient in identifying even the most minor data discrepancies.
Analytical mindset with a knack for handling data effectively.
Experience with Tableau and Dynamics is advantageous.
Faculty of organizational sciences, Economics or similar (marketing, business administration, economics)